Teddy Smith, a premium partner of AS Monaco since 2023, has extended its commitment to the club through 2027. After a successful inaugural season, the French ready-to-wear brand will now have an enhanced presence on the team’s kit.
In the upcoming Ligue 1 season, Teddy Smith will feature on the lower back of Monaco’s professional team jerseys, starting from the first match day. Previously, the brand was visible on the back of the players’ shorts.
Founded in 1989, Teddy Smith is renowned for its urban-casual aesthetic and has been popular across three generations. The brand will continue to enjoy visibility at Stade Louis II, as well as on Monaco’s official signage and communication platforms.
In addition to the expanded jersey sponsorship, Monaco and Teddy Smith plan to launch a dedicated ready-to-wear collection in 2025.
