This week, Monaco Legend Group (MLG) unveils its most ambitious private sales exhibition yet as FOCUS arrives in the UAE for the first time…
Staged at the Opera Gallery in DIFC from Tuesday 18 to Friday 21 November, the showcase forms a special exhibition aligned with Dubai Watch Week 2025 and brings together an exceptional selection of vintage, neo-vintage, and contemporary timepieces.
FOCUS has grown steadily into a major pillar of MLG’s business, complementing the company’s global reputation for market-leading auctions. The Dubai exhibition marks a significant milestone: a tightly curated group of watches drawn from MLG’s private sales inventory, including pieces that have never previously been displayed publicly.
Each watch was selected to reflect the department’s core philosophy of quality, rarity, and long-term collector value. For the first time, a dedicated online section of the FOCUS platform will also launch to coincide with the event, offering a digital window into part of the Dubai selection.
The exhibition will run from 11am to 9pm (Tuesday to Thursday) and until 3:30pm on Friday 21 November, with no appointment required. Throughout the week, visitors will be welcomed by the full Monaco Legend Group team, Davide, Claude, Andrea, Corrado, Andrea, Carlotta, Edoardo and Cosimo who will be on hand to present the watches and engage with collectors and offer appraisals and valuations for the April Monaco auction.
Since 2019, Monaco Legend Group has undergone rapid development, expanding its leadership, achieving record-breaking auction results, and opening offices in Monaco, Milan, and Lugano. Alongside this growth, FOCUS has evolved into a powerful channel for discreet, high-level private transactions. The Dubai exhibition signals a defining moment for the platform as it steps confidently into its own spotlight during one of the world’s most influential watch events.
