TVMONACO will see the light of day on September 1, it was announced on Thursday, March 23.

The general-interest television channel will be financed by the Monegasque State and France’s TV5MONDE.

TVMONACO will set itself apart with a new television model and will appeal to all generations. Drawing on their respective expertise in entrepreneurship and audiovisual, Salim Zeghdar and Nathalie Biancolli will take control of the channel, as Managing Director and Director Deputy General. All the teams will move into new premises in Fontvieille in July,” the statement said.

It will have the mission of promoting Monaco and the Riviera around the world.