Beatrice Borromeo, wife of Princess Caroline’s son Pierre Casiraghi, is starring in a new campaign for Dior, the French fashion house with which she has a long-running connection.

A promotional video shows the 37 year-old model visiting the famous Parisian shopping arcade Galerie Vivienne.

The former journalist, who recently returned to the profession with a Netflix special, is shown entering the Librairie Jousseaume – a bookshop that dates from 1826, carrying a Dior book tote bag.

The video was made for the Dior Book Tote Club series and the latest edition of the bag is adorned with the ‘Plan de Paris’ motif reimagined by designer Maria Grazia Chiuri, according to Dior.

Beatrice signed with Dior early in 2022 and her husband followed suit in October last year.

PHOTO: Dior