The 2020 spring edition of Sportel will kick off on March 3 at the Grimaldi Forum with a high-level conference day including a keynote panel featuring some of the most important personalities from the world of boxing.
Today’s consumers love navigating life with their mobile device on hand, which creates an opportunity for streaming services like the DAZN app to deliver high-quality content that is relevant to their passions and available at their fingertips. This trend is not only impacting entertainment but is changing the way boxing fans enjoy the sport, the organisers said.
During this “heavyweight” keynote panel, Oscar De La Hoya, CEO of Golden Boy and Former World Boxing Champion, along with Eddie Hearn, Group Managing Director of Matchroom Sport, will discuss how this trend has created an opportunity to connect with new consumers, the importance of social media in marketing events, and the role that boxers play in promoting their own fights and viewing options. Additionally, John Skipper, Executive Chairman of DAZN Group will offer insights into how the viewing experience can be more engaging and what the company is doing to pioneer sports streaming.
ORIGINAL SOURCE: Sportel PHOTO: Eddie Hearn
